How can you improve employee engagement? Findings from a recent study of top-performing companies conducted by consulting firm Watson Wyatt provide important clues about how agencies can use organizational communication to engage employees and align them with organizational goals. Among the findings:
• High-performing companies focus on their customers. They make sure employees understand how their actions affect customers, and are 15 times more likely than low-performing firms to keep managers and employees with direct customer contact focused on customer needs.