ROI Solution Center

State Inauguration

CHALLENGE In 2013, North Carolina elected its first Republican Governor in ten years. Because this marked a significant change in political climate, the administration wanted to ensure that the inauguration clearly conveyed a new beginning. View case study

Corporate Sales and Marketing Awards Gala

CHALLENGE Each year, and in concert with Creative Visions, a major health insurer asks its Vice Presidents to celebrate and honor the Most Valuable Performers (MVPs) in the sales, marketing and communications divisions. During the course View case study

Allsante Insurance Channel Partner Conference: Part Two

The Allsante Encounter was designed to increase company sales and profits by engaging independent agents and brokers. The initiative was threatened by budget cuts and this study helped leadership defend the existing investment, justify future investment and create an action plan that overcame existing barriers to performance and improved future programs. Part Two of the study completed six months post event.

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Allsante Insurance Channel Partner Conference: Part One

The Allsante Encounter was designed to increase company sales and profits by engaging independent agents and brokers. The initiative was threatened by budget cuts and this study helped leadership defend the existing investment, justify future investment and create an action plan that overcame existing barriers to performance and improved future programs. Part One of the study completed three months post-event.

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Measuring and Maximizing the Impact of a Hybrid Event

Virtual meetings and events have become mainstream. Hybrids, where virtual event technology extends the reach of traditional events, are receiving much well-deserved attention. But, are they effective? This case study revels answers to this question and uses findings to drive evidence-based continuous improvement.

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