Corporate was cutting budgets across the board. The VP of sales said no. Armed with credible ROI findings, revealing an almost 200% return on investment, he kept his agent events intact.
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Measuring ROI of a Channel Partner Event
Corporate was cutting budgets across the board. The VP of sales said no. Armed with credible ROI findings, revealing an almost 200% return on investment, he kept his agent events intact.
Read More
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